Black Label Launch

With its recent parking management December takeovers at Perre Marquette, Premium proudly introduces Black Label, a new integrated customer services brand dedicated to providing businesses with a pro-active, customizable customer service program that will leave their guests and customers with a seamless and satisfying experience.

Centered on inspired customer service, Premium’s Black Label features great people with superior training to provide deluxe valet, door, bell and management services to clients.

Current locations that will operate under the “Black Label” brand are:

  •  The Maritime Apartments
  • The Saratoga Apartments
  • The Saint Hotel
  • The French Market Inn
  • The Renaissance Pere Marquette
  • The 716 Iberville (Dickie Brennan’s) Garage
  • The Central Garage

 Elements of the “Black Label” brand include: separate customer service training; a detailed and unique manual for each location; position specific training for each associate; and regular audits of personnel performance.   Premium also utilizes a unique pre-shift “pep-rally” to ensure that on every shift, our associates are giving guests the service they deserve.

Premium Parking’s Vice President of Business Development Benjamin Montgomery has high hopes for the new brand. “We’ve always strived to provide great customer service, but Black Label takes it a step further–I am very excited to bring Black Label to the market–we believe that it will give Premium an even bigger and better presence in the city of New Orleans.”